Hollywood’s Platinum Blonde Obsession

Bonjour Dah-lings! Do blondes really have more fun? If the platinum locks gracing the heads of Hollywood’s leading ladies are any indication, the answer might just be a resounding “Yes!” Who can forget Kim Kardashian’s shocking hair reveal at Paris Fashion Week last year? And while the queen of reality television definitely got the world talking, she wasn’t the first star to ever bleach her locks – and she certainly wasn’t the last! A number of famous darlings have made the visit to their colorists’ chair to lighten up their locks and join Tinseltown’s platinum blonde club. Let’s take a look through some of our favorites, shall we? Keep in mind that while being a blonde bombshell may be trending, having healthy hair is what it’s all about! Using Reconstructing Masque once a week to replenish moisture and help rebuild the hair’s strength is a definite must when lightening locks.

Taylor Swift The usually soft and sweet singer traded in her golden locks for a much edgier look back in April, when she stepped onto the Coachella scene with an icy new hue. To create Taylor Swift's textured look, add a drop of Texture Styling Creme on dry hair for separation and that "I care, but I don't" look.

Kristen Stewart Loyal brunette no longer! Kristen Stewart debuted a bleached blonde bob at this year’s Cannes Film Festival. The actress left just a hint of her roots, edging up her look in true Kristen fashion.

Kylie Jenner Never one to shy away from a hairstyle switch up, we’ve seen the youngest member of the Kardashian-Jenner clan rock every color under the sun. But this time around, she seems to have ditched the wigs for the real deal, following in her sister’s footsteps and bleaching her naturally dark locks a bright-light shade.

Jennifer Lawrence A little lighter here, a lot lighter there. We’ve seen Miss Lawrence on both sides of the color spectrum and as much as we loved her dark “Girl On Fire” ‘do, the actress definitely upped the blonde ante back in April with her lightest locks yet.

Emma Stone No one is safe from the blonde bug biting Hollywood, not even our favorite redhead! Emma Stone ditched her signature auburn shade back in May, proving she really can pull off any hair color! And this wasn’t the first time the actress has felt the blonde ambition – she was born a natural blonde! Keep in mind that once you go blonde your hair cuticle is now open and receives more environmental pollutants than normal. To keep your hair clean use Clarifying Shampoo once a week (tip: it's gentle enough to be used daily if needed) to help rid any pollutants while maintaining the vibrancy of your color. Your new blonde locks will thank you for it!

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