What’s the Deal with Clarifying Shampoo?

Bonjour Dah-lings! Nothing puts a damper on your plans like greasy, gunky strands. You know, the kind that won’t blow dry, can’t be styled and isn’t curable with even your most beloved dry shampoo. Ugh! When stubborn strands strike, it’s your hair’s way of telling you it might be time to clarify. But what does that even mean? Oh honey, you came to the right place…Let’s dive into this often under-appreciated hair category, shall we?

What is Clarifying Shampoo?

Clarifying shampoos remove buildup that collects on the surface of the hair over time. This buildup can weigh your hair down and leave it looking dull, but all it takes is the right clarifying formula to get squeaky-clean strands. We’d even argue clarifying is as important a part of your beauty routine as regular haircuts and deep conditioning treatments. All shampoos will cleanse your hair of the usual oil and residue, but a targeted clarifying formula will cut through more stubborn gunk. These shampoos work by exfoliating the cuticle and breaking down residual product.

How Do I Use Clarifying Shampoo?

Using a clarifying shampoo isn’t much different than using any other shampoo. The main difference is that with a clarifying shampoo, your goal is to remove buildup from your roots, so focus your efforts on your scalp rather than on your ends. Emulsify a small amount of shampoo in hands and massage into wet hair. After lathering, let it sit for a few minutes to really work its magic. Rinse and repeat, if necessary.

What are the Benefits?

As if restoring new life to your hair isn’t enough, clarifying shampoos offer a number of other benefits. In addition to removing product buildup, it also removes hard water buildup and fends off that chlorine-green hue that comes with hours spent in the pool. Many stylists also recommend using a clarifying shampoo prior to color treatment to help even the hair’s porosity so color takes evenly. Think of clarifying your hair as preparing your canvas for something new.

How Often Should I Clarify?

How often you should be clarifying depends on your hair type and the kinds of products you use. Product junkies and those with oily hair can benefit from weekly use, but for most people clarifying once or twice a month is more than enough. If you aren’t a hair product addict, you’re still susceptible to dulling buildup and the occasional need for a total reboot. While most clarifying shampoos tend to dry out your hair if used too often, Number 4 Clarifying Shampoo doesn’t strip moisture or color and is even gentle enough to be used every day. Nutritive to scalp, hair and shower décor, it’s the perfect go-to product for anyone desiring a deeper clean without sacrificing condition. And we’ll even let you in on a little known secret…our formula can be used as an all-over body wash!

For more hair care tips, tricks, and techniques, explore our blog or follow us on social!